Laura Roca

All
RESEARCH
UX
SERVICE
PERSONAL

qiip

qiip is a digital service designed to help Latin American people navigate complex financial decisions with personalized online coaching and educational services.

qiip.com.mx

Mucho

Connecting food-producer communities from remote regions of Colombia with buyers in order to improve their practices and businesses with digital tools.

Fostering financial inclusion

We built an actionable strategy, service concept and visual identity that speaks to Colombia’s micro-entrepreneurs.

Wapachosso

We designed the digital experience of Wapachosso, a colombian brand that is all about culture, color and music.

Versus Yuma

Versus Yumas’ website, an artist and filmmaker who’s currently working as a freelancer.

Wüin

An integrated product inspired by the principles of the incredible Wayúu culture.

Illustration

I love illustrating little moments of the everyday, capturing the beauty in the ordinary.

Let’s connect—whether it’s for work, collaboration, or just a good chat.